Legal
The difference between a trade secret and just being quiet about something
Most 'trade secrets' in Australian businesses aren't protectable. What actually counts as confidential information, and what's just know-how you can't lock down.
Brisbane business advisory
Every side of your business.
One advisory partner.
Most consultants fix one thing. Growing a business takes three: customers coming in, numbers under control, and the legal side watertight. We cover all of it for Brisbane and Australian businesses, with a specialist leading each field.
FIELD 01 / GROWTH
Growth and marketing
Win customers profitably and build the pipeline.
Explore this field
FIELD 02 / OPERATIONS
Operations, finance and data
Know your numbers and make the business run lean.
Explore this field
FIELD 03 / LEGAL
Legal and IP
Protect what you build, with a lawyer at the table.
Explore this field
Why one partner instead of three specialists?
Because the three fields are connected. A marketing plan that ignores margins burns cash. A pricing change that ignores your supply contracts creates legal exposure. A new product launched without IP protection is a gift to competitors.
When one team sees the whole picture, decisions stop contradicting each other. The ad budget matches the cash flow. The contracts match the growth plan. The dashboards show what actually matters.
You still get specialists. You just stop being the person who has to coordinate them.
How an engagement runs
01
Review
We sit down and go through the business as it stands: marketing spend, margins, workflows, contracts and structure. You get an honest read on what is working and what is leaking money or risk.
02
Plan
You get a short, prioritised plan across the three fields. Not a 60 page report. A list of moves, what each one is worth, and who on the team handles it.
03
Execute
We do the work with you: campaigns, dashboards, process changes, contracts. Monthly check-ins keep the plan honest and the numbers visible.
Programs
Fixed-scope programs for one clear goal.
Some jobs have a finish line, not a monthly retainer. Our programs bundle the three fields around a single outcome. The flagship: Sale Ready, for owners and business brokers preparing a business for sale that is not quite there yet.
See the programs →The team
Pascal
Principal, growth and business advisory
Serial entrepreneur and growth advisor. Has built and sold businesses of his own in Europe and Australia.
Chris
Data and technology
Data analysis, reporting and code optimisation. Turns messy numbers and slow systems into tools you can run the business on.
Lindsay
Partner counsel, IP and corporate law
Commercial IP and corporate lawyer. Sitting member of the Queensland Law Society Technology and Intellectual Property Law Committee.
Uriah
AI and data implementation
Twenty years in enterprise technology. Implements AI systems that act on real operational data, from local businesses to global enterprises.
From the blog
All posts →
Growth
What a Google Ads audit actually checks
The exact line items an advisor reviews in a Google Ads audit: search terms, conversion tracking, structure and settings, and what good looks like.
Legal
How Australian businesses are expected to handle customer data
A practical guide to privacy compliance for Australian small businesses: what to collect, where customer data hides, policies, breaches and sale readiness.
Contact
Start with a look at the whole business.
A first consultation covers all three fields. You leave with a clear read on where the biggest wins are, whether you work with us or not.
Contact details
Emailhello@pascalvida.com
LinkedInlinkedin.com/in/pascalvida
LocationBulimba, Brisbane QLD
Consultations run in person around Brisbane or by video, by appointment.